clerk.com
Design analysis
This footer works through a restrained two-row structure: a thin divider separates sparse utility links from a compact legal and social row. Generous whitespace, muted text, and right-aligned icon links keep the ending calm while preserving access to important destinations.
Prompt preview
## Reference images Study these alongside the description below: hierarchy, rhythm, spacing, colour. Build for the product you are asked about, using this design language. - Component: https://kage-design-assets.t3.tigrisfiles.io/components/clerk-com/b0a171ff-4b4c-415f-ac9b-4885f02b49d0-1789060784-9.webp - Full page it was cut from: https://kage-design-assets.t3.tigrisfiles.io/screenshots/clerk-com/b0a171ff-4b4c-415f-ac9b-4885f02b49d0-1789060731-full.webp - Component on Kage: https://kage.design/component/clerk-footer ## Before you start Ask the user what their product is, who it serves, and what brand personality, colours, typography, and legal/social destinations should be used. Then apply the principles below to create a footer for their product—not a copy of the reference. ## Build this component Create a quiet, minimal website footer with a broad horizontal layout and substantial empty space. Treat it as the final utility zone of a marketing page: useful and trustworthy, but visually subordinate to the content above. ### Layout and alignment - Use a full-width footer with a centered content container, approximately 92–94% of the viewport width on desktop and a comfortable 20–24px horizontal gutter on small screens. - Organize the footer into two vertical bands: 1. An upper utility band containing a small number of secondary links, aligned toward the right or distributed according to the product’s information architecture. 2. A lower band separated by a thin horizontal rule, containing copyright/legal text on the left and a compact row of social or community links on the right. - Keep the lower row horizontally balanced with `display: flex`, `justify-content: space-between`, and a moderate gap between social icons. - On narrow screens, allow the lower row to wrap or stack cleanly; preserve readable spacing and avoid cramped icon clusters. - Give the footer generous vertical padding, approximately 28–40px above the divider and 26–36px below it. The component should feel spacious rather than dense. ### Typography hierarchy - Use a neutral sans-serif or the product’s existing UI typeface. - Render utility links and legal text in a small body size, approximately 12–14px, with a medium or regular weight. - Use slightly stronger contrast for actionable links than for copyright text, but avoid headline-like emphasis. - Keep line height around 1.4–1.6 for legibility. ### Colour - Use a near-white or very light neutral background, approximately `#F7F7F8` or `#F8F8F8`. - Use a subtle divider around `#E3E3E5`. - Use muted charcoal for legal text, approximately `#5F6168`. - Use a slightly darker neutral for links and icons, approximately `#45474F` or `#565861`. - If the product has an established brand colour, reserve it for hover or focus states rather than making the whole footer colourful. ### Borders, radius, and surfaces - Use a single 1px horizontal divider across the content container. - Avoid cards, shadows, gradients, or decorative panels; the footer should read as one quiet surface. - Keep the outer footer corners square unless the surrounding page uses a clearly rounded shell. - Social links may use small rounded hit areas, but do not add visible circular backgrounds by default. ### Interaction and accessibility - Make every utility and social item a real link with a clear accessible name. - Give icon links a minimum 32–40px clickable area even if the visual icon is only 16–18px. - On hover, transition link/icon colour smoothly to the product accent or a darker neutral; use approximately 150–200ms. - Provide a clearly visible keyboard focus ring with sufficient contrast and an offset from the icon or text. - Use recognizable monochrome social icons only when those networks are relevant to the user’s product. Keep their visual weight consistent. - Respect reduced-motion preferences and ensure the footer remains fully usable without hover. ### Responsive behaviour - At desktop widths, preserve the left/right split and the long, open horizontal rhythm. - At tablet widths, reduce gaps slightly while maintaining the divider and alignment. - At mobile widths, stack copyright/legal content and social links if needed, aligning both to the same edge or using a deliberate centered treatment. Do not let links overflow or become smaller than comfortable touch targets. ## Never - Never copy the reference’s logos, product names, copyright copy, link labels, or exact social destinations. - Never reuse its illustrations, imagery, icon arrangement, or distinctive brand assets. - Never hard-code the reference product’s colours, typography, or wording when the user’s brand provides different guidance. - Never make the footer the visual focus of the page. - Never omit keyboard accessibility, meaningful link labels, or mobile layout behaviour.
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